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Public Service Announcement

Public Service Announcement

Often in the form of commercials and print ads, PSAs are created to persuade an audience to take a favorable action. PSAs can create awareness, show the importance of a problem or issue, convey information, or promote a behavioral change.

Choose a health topic important to you.

Focus on one main idea.

Written response: In paragraph form, answer the following questions. Use facts to support your answers.

  1. Who is your target audience?
  2. What is your message?
  3. What do you want the audience to understand?
  4. What action do you want the audience to take?
  5. Why is this issue important to the public?
  6. Why is this issue important to you?

Elements

Possible Points

Points

Comments

Creativity-Message is told in an unexpected and original way. Elements grab the attention of the audience.

20

 

 

Tag Line-Message is clear and concise.

10

 

 

Social Benefits- The ideas shown have an application to the targeted audience. Message and facts are presented for meaningful change by the audience.

20

 

 

Facts-The message is based on accurate and verifiable information. Source information has been cited.

20

 

 

Written Response

30

 

 

Total

100

 

 

 

Examples:

Image result for examples of visual public service announcement

Image result for examples of visual public service announcementImage result for examples of visual public service announcement

Not all examples include facts or sources. You must include facts and sources for full credit.

 

Timothy Brady

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